Hooking interest with a killer hook

Between two marketing campaigns, a video, a cousin’s wedding, and a best friend coming into town, I didn’t write a new post this week.

The I in AIDA

HOWEVER – my absence is your excellent opportunity to learn (or review)  how to write a hook – that thing that’s going to grab the interest of friends at cocktail parties, literary agents in query letters, and bookstore browsers who glance at the back cover.

Everything you need to know about writing a query 3

PART THREE: Everything else

Wrapping up the series with an annotated sample query! Feel free to ask questions in the comments.

[Your contact info: name, street address, phone number and email address (include email address even if sending snail mail; the agent may request pages by email. If sending an email query, move your contact info to the bottom]

Everything you need to know about writing a query


A hook, a.k.a. elevator pitch or logline, is 2-3 sentences explaining what your book is about. It’s the heart of a query letter, the thing that gets the agent to request pages. It is also the second hardest thing you will write (next to your synopsis, which we’ll discuss later). But here are some tips that made it easier for me.

How to write a hook: a lesson from film adaptations

I love the 2005 film adaptation of H.G. Wells’ The War of the Worlds, but I hate the 2002 film adaptation of the same author’s The Time Machine. Here’s why – and here’s how it will help you write a hook and sell your book.